If it is so that you are running Windows XP, using the File Transfer Wizard and Windows Easy Transfer to transfer your profile and the old files to your new installation. The tool can be found in the folder Support \ Migwiz on Windows 7-disc.

There are several guides on the internet that shows how this is implemented. When this is completed you can restart your computer and start the installation via DVD. Remember to read up on the tool if you are unsure how to do this because the installer can delete your existing files.
Are you running Windows Vista in the current situation is somewhat simpler then a direct upgrade is supported. Of course there are some hooks that allow it may require a new installation for you too. The upgrade paths that are coated support is Windows Vista Home Premium to Windows 7 Home Basic, Windows Vista Business to Windows 7 Professional, Windows Vista Ultimate to Windows 7 Ultimate. You can not switch from a x86 version to x64 or vice versa.
It is also important to think about what you should use it for. Are you using such as Windows Media Center to record and watch TV, you should verify that the drivers for your TV receivers in 64-bit version before choosing this. It is one of the issues that would otherwise have been very common on the Internet and requires a reinstall if it does not work, any job we do not have to do.